Today was a first for me, a marketing workshop with the team at Really Helpful Marketing in order to try and help us (Highrise Digital) to improve our positioning and the marketing of our products and services.
I have always been slightly sceptical about this sort of thing, but I must say that I have been converted and really enjoyed the day.
As the workshop was based in Gloucester (there is never a perfect place to get everyone together), it was a very early start. In fact, I set off from Leyland at 05:15 to try and beat the worst of the traffic. It worked and I was past Birmingham and at Stensham services on the M5 at just before 08:30. The only painful part of the journey is all the slow, 50mph zones on the M6 between Manchester and Birmingham for upgrading to “smart motorway”.
I collected my business partner Keith, from Gloucester station, which I must admit I had a lot of trouble actually finding, even though I had a SatNav.
We then headed to The Steadings Business Centre, the offices of the Really Helpful Marketing company.
The day was going to split up into a number of tasks with included:
- Client interviews
- Competitor research
- Brand positioning
I came out of the day in a really positive mode and look forward to the future of Highrise Digital.
WordPress Bristol Meetup
As I was in Gloucester, not far from Bristol and it was the Bristol WordPress meetup that evening, I made my way down and spent the evening learning more about page builders and chatting with attendees.
It was packed to the rafters and clearly a very popular and well-run meetup – congratulations to the organisers.
I stayed with a friend in Bristol overnight and then headed back home, again very early setting off at 05:00 to beat the traffic.
Overall a very tiring but enjoyable and productive few days.